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Freeman Cebu Business

It’s the ‘ber’ season once again!

BUSINESS AFTER BUSINESS - Romelinda Garces - The Freeman

The “ber” months have begun. 

We are approaching the last quarter of the year.   Soon we will be changing our calendars again.  My friend Mico is excited about the season. And I am trying to muster the same enthusiasm.  I hope this year’s end will provide us with adequate time to enjoy the yuletide. 

Christmas always gets me flooded with parties I have to attend or host.  In the flurry of things, the occasions find us more at work rather than enjoying.  On Christmas eve, instead of smelling the refreshing scent Christmas always brings,  we  find  ourselves in a frenzy at the kitchen balancing  pots and pans, getting flustered with the heat  of last minute preparations of our own family Noche Buena even if oftentimes December is wet and should be cool.

Shopping becomes a harried, hurried thing.  So, as is the perennial advice, we are to take advantage of the sales that have started coming in the third and final quarter.  Doing our Christmas purchases  early would not only keep us off the long lines or  save us money but it also allow us deeper and meaningful thought for our presents.

Choosing our gifts properly entails caring more for the person we intend to give our well-wrapped packages to.    Buying a thing or two for our families and friends in my case used to be like an expedition.  It brought in many discoveries.  One, of how well I know the person I intend to give a Christmas present to, and secondly, how intimate my relationship has been with that person.

When we buy generic bundles to show that we think about the people around us, it does not really mean, we don’t care.  But a well thought of present would be the best token as its recipient may really feel special. 

And that is precisely the gist of all the “ber” months.  It is a time to remember how  important we are for God to send His son to die for us.  He was God’s special, well thought-of gift and was foretold even in the earlier times of the biblical history.  Jesus was a promise, well planned, unselfishly and sacrificially given out of a profound, unfathomable love, only our God can give.  And our appreciation of this gift can show where we are in our intimacy with our maker.

As we go on our usual business this “ber “ months, let us recall with gladness, what privileged people we are to be revealed the tenderness of a truly loving God and try to display our relationship with Him in how we deal with our customers.  Let us not get caught up in our desire to lengthen the year in order to meet the targets we chase after.  Instead, let us give our clients the attention that will not just generate satisfaction but a delight beyond that single moment of encounter.    Let us remember to serve our companies not just with equity but with a real sense of purpose for we are placed where we are for a reason.

And when fatigue or stress, takes over the weariness of our bodies, let us look up to the source of our strength for Him to refresh us so we may once again be spurred by that passion to move on and serve.

CHRISTmas is here!

vuukle comment

BER

CHRISTMAS

GIVE

GOD

MONTHS

NOCHE BUENA

ON CHRISTMAS

PERSON

WELL

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