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Business

Acer Philippines eyes bigger share in projector market

Louella Desiderio - The Philippine Star

MANILA, Philippines – Acer Philippines Inc. is looking to grow its share in the country’s projector market amid rising demand for the product.

Acer Philippines managing director Manuel Wong told reporters during the launch of the firm’s new projectors, the company wants to increase its share in the local projector market.

The company currently accounts for 20 percent of the market, making it the number one provider of projectors in the country.

“We think we can continue to grow further. We have potential to grow further and the demand is still growing well,” Wong said.

As the Philippine economy is growing, he said the company hopes to benefit by catering to the growing demand for projectors.

Faith Kuo, business manager for projectors at Acer said there is demand for projectors particularly from businesses and schools.

Citing data from International Data Corp. or (IDC), Kuo said the academe comprises about 54 percent of the demand, while small and medium businesses account for 21 percent.

Among the new projectors unveiled by Acer are ES-12 and X117H which both feature Digital Light Processing or technology using a digital micromirror device to produce better quality image.

The Acer ES-12 which has a standard resolution of 800 x 600, with the option to be maximized to 1920 x 1200, is available at P18,999.

Meanwhile, the Acer X117H which has the same baseline features of the ES-12 but provides more brightness, retails for P22,990.

To know more about Acer’s projectors, customers can visit www.acer.com.ph or follow Acer on Twitter (@AcerPhils) or on www.facebook.com/AcerPH.

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