Hearts of Gold

Fashion in the Queen City of the South is alive! The distinct beauty of our national gem — the pearl — and its golden grandeur set the island of Cebu style-struck.

A milestone unfolded as Jewelmer, the prestige name in luxury pearl jewelry, held its first major gala followed by a high tea show the following day at the hotel’s main lobby.

Cebu’s A-listers, fashion personalities, industry movers and high society flocked to Shangri-La Mactan to witness Manila’s top models present the jewelry company’s Spring/Summer 2016 collection.

One by one, Jewelmer’s outstanding prized possessions unfolded with breathtaking evening wear by top designer Rhett Eala back-to-back with one of Cebu’s talented young designers, Mia Arcenas. 

“A Journey to the Extraordinary” collection showcases the golden South Sea pearl’s glamour of gilded statements.

Each special piece reflects and immortalizes the tradition of artistry and innovation. Jewelmer is a living testament to love of culture and fashion as it endlessly celebrates these natural treasures and transforms them into modern extraordinary pieces. 

Around the world, our golden South Sea pearl has found its way to the best jewelry stores and luxury retailers. The biggest designer names and brands clamor for the captivating prized possession. Its distinct and natural attractions have mesmerized the world with the beauty of its wonders. And last week was a golden moment as the prized gem found its way to the hearts of the Cebuanos.

“Every Filipina should own a pearl” is a vision that Jewelmer holds to its very core. Globally renowned as one of the premier names in the pearl industry, the company advocates loving our very own national treasure.

More and more, the demand for the gem has increased in the local front as well as in the international market.

Though the world may seem like Jewelmer’s oyster, the very essence and dream of the company is for the golden South Sea pearl to be in the heart of every Filipino.