Jean-eric
Denims are classic. The forever pieces have become part of everyone’s wardrobe essential. Through the decades, the style staple has been immortalized by global fashion through denim’s endless number of designers and retail brands that pay homage to its eternal presence. The evolution of jeans is a phenomenon. What used to be worn as casual wear has transcended into a lifestyle. Through seasonal forecasts and trending statements, the denims’ astounding mark has proliferated and has become mainstream jean-eric.
In the Philippines, the popularity of jeans has transformed our landscape into a denim nation. The constant demand has given birth to many brands of which each has a distinct identity. Through the years, each name undergoes a fashion evolution as each brand continues to strengthen its aesthetics, DNA and market association.
Taking a step forward, local jeans brand RedGirl recently made the big shift in style reinvention. The modern take on denim has transcended from jeans to a wide selection of wardrobe pieces. From a variety of tops, dresses, skirts, shorts and other wardrobe ideas, the up-to-date take defines the feel of contemporary lifestyle. Unlike other trendsetting brands, RedGirl focuses on the importance of the classics. These timeless pieces are reinvented with the latest fabrics, colors and silhouettes infused with the latest “ideas” or details in global fashion.
The overall look goes beyond flashy statements as the distinct style emphasizes on effortless chic. Natural, feminine and carefree, RedGirl is all about celebrating the simplicity of fashion in understated casual elegance. The brand’s visionary approach, as it understands the constant demand of the mass market, embraces an aspirational feel of denim for every woman. RedGirl goes beyond the classic pair of jeans as it presents a mix-and-match wardrobe of practical essentials for everyday style.
Timeless pieces are of relevance in this age of disposable fashion. Modern creations cease to exist while the classics constantly evolve. Though trends dictate the look of what to wear now, classic jeans will always be effortlessly “effortless.”
Photography by MAU AGUASIN • Styling by LUIS ESPIRITU JR. • Makeup by FATIMA RABAGO • Associate stylists MIKKA VELASQUEZ, BANG MARTINEZ, DIANE LASAM, TARA SUBALDO and JONA BUENAVENTURA • Modeled by KAREN LIMA • REDGIRL is available at Mosaic Tower Trasierra St. corner Soria St., Greenbelt, Makati City and Robinsons Department Stores nationwide.
